Essential for a sustainable foundation for the growth.
A rigorous data-driven A/B testing process combined with proper user research ensures a better understanding of user behaviour. This ultimately leads to better experiments performed more efficiently. Now, when you zoom out a bit, you can see the creation of a sustainable foundation for the growth of your business and your experimentation program. For some Hippo's this has been an inconvenient truth. If you are committed to your customers, I'll share our story how we achieved sustainable growth through experimentation for our customers.
With the Magento Functional Testing Framework and the Magento Extension Quality Program Coding Standard the Magento ecosystem provides you with some tools to improve the quality of your Magento project.
Access to all sessions, evening network party and museum tour!